Sony Guarantees PS5 Sufficient Scores for GTA VI – But What is the Price?

On the occasion of his last report on profits, Sony Interactive Entertainment has confirmed that he has obtained enough memory to satisfy the expected sales of the PlayStation 5 until this fiscal year, which covers the launch of November 19 and the season of holidays. As you know, this implies a more thorough analysis, since we raised this same problem when it first emerged, we analyze what Sony has actually promised and what not. First of all, the reassuring part: Sony's financial director, Lin Tao, directly addressed the issue of memory, and the company's report claims to have obtained the amount of memory needed to reach the expected sales volume of the PS5 for the fiscal year, without modification to its hardware plans. This is what Sony intends to say: there will be enough consoles on the shelves for the launch of the biggest game of the decade and there is no reason to panic. Unfortunately, Sony only guaranteed the supply. He didn't say anything about the price and this is the problem. The company has paid attention to saying that it will work to minimize the impact of costs arising from expensive memory, which does not mean ensuring that the PS5 will not increase in price. The console had already undergone price increases during this generation and another increase in the future is not out of discussion. So Sony secures its stocks is a real relief and removes the worst scenario where people would have difficulty finding a console on November 19. The only problem is that although it will certainly be possible to find a PS5 and a PS5 Pro over the year, we cannot say for sure that they will cost the same figure. Why PS5 memory supply has become a problem The chain of events behind concerns about the availability of the PS5 in view of the launch of GTA 6. Sony silently remodeled many of its plans around the next Grand Theft Auto. The company plans to stop producing physical disks in 2028, relies on GTA 6 to drive console sales during the holiday season and now has accumulated memory specifically to make sure it can meet the question that this game creates. When a single title of third parties influences the procurement decisions of a console company, this indicates the commercial power of this publication. So what should you do with this information? Something simple and calm. If you need a PS5 for GTA 6, you don't have to panic because Sony promised that there are enough for everyone, but if you already planned to buy one and you're worried about a possible price increase in the future, it's smart to buy it as soon as possible. We're not telling you to panic-buy. We're just telling you the real risk is in the price. Give him credit to Sony, at least. As much as everyone would like to demonize the company for opening a future without records, it managed to keep the players happy. A PS5 failure on sale in November would have been a real catastrophe. Imagine a real lack of consoles during the biggest video game launch of the years? It has been vaguely expressed on what cannot control completely, that is the price. Lin Tao ha minimizzato l’impatto dei costi legati alla memoria, ma la situazione rimane delicata. L’accumulo di DRAM da parte di Sony è un chiaro segnale della loro dipendenza dal successo di GTA VI per sostenere i piani di produzione della PS5. Il fatto che abbiano confermato di aver “bloccato” la quantità necessaria – e non solo “ottenuto” – suggerisce una strategia più aggressiva rispetto a quanto si sarebbe potuto aspettare. La menzione dell’impatto dei costi legati alla memoria, in particolare, mi convince poco: è facile da dire quando si ha già accumulato quel volume di componenti. La corsa all'ultimo prezzo che abbiamo visto con l'aumento dei prezzi delle RAM nei data center, come evidenziato da Gadget Review, potrebbe riflettersi anche sul prezzo della PS5. Se Sony non riesce a gestire efficacemente il margine di profitto, potremmo assistere a un incremento del costo della console, soprattutto in vista dell’alta domanda prevista per GTA VI. Il fatto che BigGo Finance progetti una produzione fino al 2027 suggerisce che la situazione potrebbe protrarsi, confermando le preoccupazioni già sollevate e amplificando il potenziale impatto sul prezzo finale. Considerando l'esperienza con Vice City e Port Gellhorn, dove Sony ha spesso aumentato i prezzi delle console per riflettere l'inflazione, sarebbe surprendente se il prezzo della PS5 rimanesse invariato, soprattutto considerando le speculazioni riguardanti la domanda di GTA VI e potenziali problemi nella supply chain. L’aver puntato tutto su un singolo titolo, come dimostra l'accumulo di memoria specificamente per questo gioco, è una mossa rischiosa, ma necessaria, se Sony vuole raggiungere i suoi obiettivi di vendita.

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